- Product packshot
- Non-contractual example
Deliverables
- Short Web Ad
- Photos
Client
Lyon, France.
Year
2019
Online advertising video — Product Packshot
An Internet advertising video or “product packshot” is a clip in which the product is honored and shown in detail. It consists of a dynamic sequence with high visual quality. This type of video WebAd is used in social media for the launch of a new product or model of a product. It also serves to reinforce or build the brand’s presence on the Internet.
Your product at the center of your audiovisual strategy
Connect your brand to a visual identity
The looks of your brand
Carefully choosing the style and look of the images will determine the success of the packshot, measured by both the public perception of your brand and product, as well as by clicks and interactions that generate customer engagement.
Looking for perfection
Unique images
A successful packshot will portray the product from its best angle through a series of enticing close-up scenes. Image quality is paramount to unveil the product entirely in an almost intimate fashion.
Seamless production
Nothing is left to chance
Lighting, choice of cameras, movements, music and sound effects, color calibration… everything must be carefully chosen before shooting and according to the needs of the project.